SEO Search Engine Optimization

Search Engine Optimization

 

</> An initial audit that includes a competitive review and keyword research is completed in order to build a project plan that has a clear plan for success.

</> On page optimization & internal linking is set up to maximize rankings

</> Landing page creation and optimization is put in place for each keyword

</> Monthly Link Building and Content Outreach takes place in order to augment ranking growth

 

 

 

 

On-site Optimization

 

Content Implementation

Adjust website text based on the Content Strategy to reflect the keywords targeted in the Keyword Research document - Content Specialist

 

Technical Implementation

Implement edits to the website code based on the On-Site Strategy - Tech Specialist

Meta Information, Robots.txt, Sitemap, Google Analytics, Webmaster Tools, 301 Redirects, Canonical Links, No-Follow Links, Social Media, Internal Links

 

 

 

Content Marketing

 

Content Creation

Regularly create quality content based on the Content Strategy - Content Specialist

 

Public Relations (optional - extra cost)

Spread information about the client’s business using press releases, news, and industry channels in an effort to increase exposure of content and links back to the client’s website - MM

 

Influencer Outreach

Contact potential partners with the goal of publishing content on their websites that include links to the client’s website - Associate

 

Social Media (optional - extra cost)

Encourage discussion related to client’s business and sharing of content from client’s website - Associate

 

 

 

Analysis & Reporting

 

Monthly Performance Report

Document current standing of goals, campaign metrics, tasks completed, and plan for the following month - Analysis Specialist

 

Quarterly Review

Comprehensive overview of campaign and adjustments to the project plan based on the results achieved - Analysis Specialist

Secured Data

Databases are an essential component in the information-driven world of today. CRMs, ERPs, shopping carts, and content management systems all leverage highly active databases to output dynamic content in real time. In addition to expert database installation and configuration, WDlab helps protect your database with a secure cloud infrastructure you won't find with other hosting companies.

24/7 Support

We don't outsource – your questions will be answered by a friendly, qualified member of the WDlab team. Our support staff is well-acquainted with our services and can answer your questions accurately and competently.

Our 5 step SEO process

  • Project Brief +

    Define client information & business goals along with all required information to properly complete discovery process
  • Keyword Research +

    Define potential target keywords based on business goals outlined in the Project Brief and opportunities found in the SEO Audit - Associate
  • IA Overview (optional) +

    Create suggestions for improving site performance based on user experience and navigation - Associate
  • SEO Audit +

    Create baseline for current website SEO performance based on analytics and onsite & offsite factors - Tech Specialist
  • Competitive Analysis +

    Define SEO competitors based on Keyword Research and determine areas of opportunity and risk - Associate
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Our Strategy

  • Strategy +

    Create a comprehensive SEO strategy and project plan that clearly outlines deliverables and measurable business goals
  • On-site Strategy +

    Document actionable plan to introduce changes to the website code and content to optimize it for search engines - Tech Specialist
  • Off-site Strategy +

    Determine potential partners and influencers to target for link-building and PR efforts along with the approach and timeline - Associate
  • Content Strategy +

    Create schedule of content to be created for the website, outreach campaigns, press releases, and social media. - Content Specialist
  • Measurement Planning +

    Document measurable short-term and long-term goals to evaluate campaign performance - Analysis Specialist
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Our Work Check Out Our Latest Projects

Please take a look at our large awesome portfolio of previous clients, with general information and a photo gallery of each project